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rob_s
04-24-09, 09:38
I'm designing a new logo for our carbine club. Below is what I have so far. I'm having a hard time getting the text right, and figuring out something to put in the dead space above the dot, as well as adding something to make it Florida-centric (SE Florida would be even better).

Anyone have any input or guidance?

http://i134.photobucket.com/albums/q111/rob_s/SFDCC/aimpoint31.jpg

ETA, base image (more to come)

http://i134.photobucket.com/albums/q111/rob_s/gun%20stuff/DSC_3141Medium-1.jpg

ToddG
04-24-09, 09:54
Depending on where/how you're planning to use it, that's a very busy graphic already. Look at some of the examples in the banner ads on this site in comparison.

The guy who designed both my logo and my "drop 200#" graphic is inexpensive and fast. He could take what you've already got and work from there or start from scratch. If you're interested, drop me a PM and I'll give you his email.

rob_s
04-24-09, 10:00
This is for stickers and patches, about the size shown there, as well as t-shirts at some point. Planning on having the stickers die-cut to match the outline, and maybe the patches too (obviously the knob will be smoothed for the die).

I was also thinking of changing the color of the non-threat to a solid color on the patches and stickers, and keep the "X" on the t-shirt, but we need to limit the colors since more colors = higher printing costs. Trying to keep it two-color (black and red) at most.

PM out.

ToddG
04-24-09, 10:05
I'd move the targets up so the dot is on the chest of the threat target. This would (a) make the targets more obvious and (b) fill in the huge white space in the reticle.

Another option would be to use that white space for your text, but it's probably not big enough.

rob_s
04-24-09, 10:10
I had thought of moving the targets up as well. I'm really fond of the implied head shot, but it just leaves too much space.

Dr.Doom
04-24-09, 10:17
How soon do you need that graphic?

rob_s
04-24-09, 10:20
I'm in no special rush.

Dr.Doom
04-24-09, 10:25
Im no pro, but in my degree Ive had to take some classes dealing with graphic design, and graphic software. I wouldnt mind taking a stab at this...but cannot promise a masterpiece. I will start now, but dont know how soon I can have it done.

Dr.Doom
04-24-09, 10:34
Can you get me a good pic of looking through that Aimpoint? That would really help me.

rob_s
04-24-09, 10:39
Cleaned it up a little more

http://i134.photobucket.com/albums/q111/rob_s/SFDCC/aimpoint311.jpg

Dr.Doom
04-24-09, 10:40
Cool, thanks.

LOKNLOD
04-24-09, 10:54
You could move it to an absolute co-witness looking over the sights, with the dot in the upper part of the optic, and more of the targets showing.

Plus you'd get to answer weird questions from people who don't understand Aimpoints.

Dr.Doom
04-24-09, 11:00
What all text is going on this? Do you want the Text to reflect florida, or do you want a palm tree behind them targets lol...

rob_s
04-24-09, 11:13
Added some text but it looks like ass. Would need bottom rockers of "S.F.D.C.C." over "T.S.S.A." to match the top rings.

http://i134.photobucket.com/albums/q111/rob_s/SFDCC/aimpoint32.jpg

rob_s
04-24-09, 11:16
Thought I'd also mention...

What we do is based on another club, the Florida Defensive Carbine Club. I've somewhat stolen their idea for the logo in that they use the ACOG reticule so I'm using the Aimpoint. They have the state outline in theirs which I don't want to incorporate.

http://c3.ac-images.myspacecdn.com/images02/50/l_7953efbf1a014c28933c6519c7cdd1f2.jpg

Gutshot John
04-24-09, 11:28
Still too busy, I'd ditch the "no shoot" as well as the battery box.

HiggsBoson
04-24-09, 12:05
Thought I'd also mention...

What we do is based on another club, the Florida Defensive Carbine Club. I've somewhat stolen their idea for the logo in that they use the ACOG reticule so I'm using the Aimpoint. They have the state outline in theirs which I don't want to incorporate.

http://c3.ac-images.myspacecdn.com/images02/50/l_7953efbf1a014c28933c6519c7cdd1f2.jpg

I think it would look pretty sharp with just the stuff in the circle with a circular border (instead of the whole aimpoint) and the top layer of writing inside the circular border, with the group's name in the center in two levels above the silhouette. ETA: Though I suspect you may say that looks a bit too much like the logo upon which this is based, I was thinking this before you posted the source. Great minds think alike.

rob_s
04-24-09, 12:53
Getting better?
(I made the red dot a hurricane icon, mostly as a joke for now)

http://i134.photobucket.com/albums/q111/rob_s/SFDCC/aimpoint34-1.jpg

boltcatch
04-24-09, 13:24
I'll give it a few cracks when I'm in working in CS2 later today. Heh, hurricane dot.

MarshallDodge
04-24-09, 13:32
I like the last one, the hurricane is pretty cool.

I think you are going to have some issues with the text. Putting a sentence on top of a sentence like that will make it hard to read.

What about putting some of the text in black under the sight in the white area?

rob_s
04-24-09, 13:41
I think you're right about the text. I was really hoping to wind up with both the long names as well as the abbreviations though. SFDCC is a discipline under TSSA, hence having "Tropical Sport Shooting Association" on the outer ring and "South Florida Defensive Carbine Club" on the inner ring.

Might work best as "Tropical Sport Shooting Association" around the top and "South Florida Defensive Carbine Club" on the bottom and skip the abbreviations.

Army Chief
04-24-09, 14:56
Rob,

I'm admittedly pretty strapped at the moment, but will lend a hand if you need it as this progresses. There are admittedly a couple of design projects in the queue ahead of you, but this looks like a fairly straightforward clean-up job to me.

AC

P.S. Got the TYV package yesterday. Simply awesome. :)

rob_s
04-24-09, 15:12
P.S. Got the TYV package yesterday. Simply awesome. :)
Thank God, I was starting to worry.

Glad you liked it.

Dr.Doom
04-24-09, 16:03
This is not by any means a finished product, just wanted to know what you thought about the size of the target(s) and the placement of that particular text. That is just an example.

http://i187.photobucket.com/albums/x18/nailscoffin/rough.jpg

Army Chief
04-24-09, 16:35
I like where you're headed with that, Doc. There is still too much text (unavoidable to a degree), but conceptually this is quite strong.

AC

Palmguy
04-24-09, 17:15
Might work best as "Tropical Sport Shooting Association" around the top and "South Florida Defensive Carbine Club" on the bottom and skip the abbreviations.

I think this, with the text around the ocular lens, would be easier to read than in a tight circle on the brightness knob.

You've basically thrown out using the state outline or something like that, right?

rob_s
04-24-09, 17:48
Yeah, don't want to do the state outline.

we also do a lot of palm trees and such because it's "tropical" sport shooting association. Trying to avoid that too.

I'm starting to like the idea of a somewhat simple logo for the stickers/patches with a more complex version for the shirts.

Pi3
04-24-09, 18:00
The jags on the knob catch your eye too much-maybe just make the knob a smooth circle. You could put the entire aimpoint inside the hurricane symbol.

M1A2_Tanker
04-24-09, 22:59
REMOVED

HES
04-24-09, 23:24
The jags on the knob catch your eye too much-maybe just make the knob a smooth circle.
I gotta agree. Having gone through heaven and hell with multiple designs for my corporate logo I finally came up with a solution that I thought worked well. Then I found out how wrong I was. They key to a logo is simplicity. If you can bring yourself to do it, get rid of the entire knob and work from there. Simplicity is king, especially when you need to have this embroidered onto shirts. With that said I think the example by Dr.Doom's is a great starting point. I would of course ditch the battery knob or make it circular. Then I would but the text around the entire reticle ring .

1ManArmy
04-25-09, 00:15
How's this look?

Dr.Doom
04-25-09, 13:53
I gotta agree. Having gone through heaven and hell with multiple designs for my corporate logo I finally came up with a solution that I thought worked well. Then I found out how wrong I was. They key to a logo is simplicity. If you can bring yourself to do it, get rid of the entire knob and work from there. Simplicity is king, especially when you need to have this embroidered onto shirts. With that said I think the example by Dr.Doom's is a great starting point. I would of course ditch the battery knob or make it circular. Then I would but the text around the entire reticle ring .

I agree with the simple is better idea. Your logo should be rememberable. And if its easier to remember and identify, then you are on the right path.

Give me some more time!

B

Dr.Doom
04-25-09, 15:12
How's this look?

Now that is pretty flippin sweet!

Dr.Doom
04-25-09, 15:21
cleaned up the lines a little bit. Still not good quality. Just progressions towards simplicity.

http://i187.photobucket.com/albums/x18/nailscoffin/noText.jpg

Pi3
04-25-09, 16:00
That's it. Just simplify the original. maybe make the target even simpler so it reads well as a small image.

rob_s
04-25-09, 16:17
1man I like that, but you're missing "defensive" in the bottom text, and adding it in would probably be pretty huge.

Pi, Good call. I'm going to take that and play with it a bit.

HES
04-25-09, 16:19
How's this look?

sweet. It would work great as a sticker. Embroidering it, you might have a problem or two. But IMO its a good start.

Dr.Doom
04-26-09, 18:46
Idea for text?

http://i187.photobucket.com/albums/x18/nailscoffin/logo_with_text.jpg

HES
04-26-09, 20:45
Can you stretch it around the ring? Make it bigger? Hell, what does Rob think?

rob_s
04-27-09, 04:42
Idea for text?

http://i187.photobucket.com/albums/x18/nailscoffin/logo_with_text.jpg

Definitely getting there. Not sure about the text, or even what to do about the text at all given how much of it I'm trying to squeeze in.

ToddG
04-27-09, 08:13
Idea for text?

http://i187.photobucket.com/albums/x18/nailscoffin/logo_with_text.jpg

That is really excellent IMHO. Don't know how readable it would be at smaller size, but other than that ... bravo!

rob_s
04-27-09, 08:29
I would still like to figure a way to incorporate Florida, or South Florida, into the design.

I think the text as-is would be find on stickers at about the same size as the image posted, but on a patch it might get lost.

Dr.Doom
04-27-09, 09:00
I was thinking the txt at a smaller size would be a problem, esp. with ebroidering etc. Let me keep working on it.

A South Florida feel I will be working on also!

BDoom

Dr.Doom
04-27-09, 09:01
That is really excellent IMHO. Don't know how readable it would be at smaller size, but other than that ... bravo!

Thank you. I will keep working on it.

rob_s
04-27-09, 09:45
FWIW, TSSA can probably remain just the acronym as TSSA already has it's own logo/patch and the idea here is to be specific to SFDCC.

Dr.Doom
04-27-09, 13:09
I could put the front site back in there too. I almost forgot about that. Also, do you have to have txt in the logo? I ask because I thank that is a very specific type of logo. Most logos dont feature text in them.

BDoom

rob_s
04-27-09, 13:38
It doesn't have to be "in" the logo per se, but something like what 1manarmy did on page two where we can add it back to it for a t-shirt or something would be good. At the bare minimum, the logo itself should have SFDCC in it, I think.

Here's 1mandarmy's contribution

http://m4carbine.net/attachment.php?attachmentid=2347&d=1240636483

Dr.Doom
04-27-09, 15:21
Ok, I will work some more with the text. Maybe I can save a copy with and a copy without the text so you can see what it would be like one way or the other depending on your substrate.

Doom

Safetyhit
04-27-09, 18:52
I'm designing a new logo for our carbine club. Below is what I have so far. I'm having a hard time getting the text right, and figuring out something to put in the dead space above the dot, as well as adding something to make it Florida-centric (SE Florida would be even better).

Anyone have any input or guidance?

http://i134.photobucket.com/albums/q111/rob_s/SFDCC/aimpoint31.jpg



Interesting to watch to logo evolve. My very humble suggestion would be to stick with only one of the initial white silhouettes (as above), the standing one. Gives what you are "saying" a degree of clarity.

Dr.Doom
05-01-09, 17:20
Coming up with a way to tie it to florida, while keeping it simple, and not using the outline of the state is proving quite the task. Here is an idea with palm tree branchs. Just an idea. Dont know how it would work at different scales either, but It is an illustrator file so I can blow the branchs up without losing quality.

http://i187.photobucket.com/albums/x18/nailscoffin/logo_palmtrees.jpg

Pi3
05-01-09, 19:15
You could have the target wearing a Florida shirt.
:cool:

Dr.Doom
05-01-09, 22:09
You could have the target wearing a Florida shirt.
:cool:

Haha, Florida Gators...

Pi3
05-02-09, 09:41
Make the target have on a shirt with a palm frond pattern. I like the figure ground reversal as the text crosses from white to black background, but the "D" in Defensive is ambiguous. When this is reduced to a small patch, the text may have to be larger, maybe running around the heavy black circle. The simplicity is very appealing.

parishioner
05-02-09, 11:15
http://i134.photobucket.com/albums/q111/rob_s/SFDCC/aimpoint34-1.jpg

I think you should incorporate the hurricane red dot into the latest config.

I really like the hurricane.

rob_s
05-02-09, 11:27
I think you should incorporate the hurricane red dot into the latest config.

I really like the hurricane.

I'm kind of partial to the hurricane too

http://i134.photobucket.com/albums/q111/rob_s/SFDCC/logo_with_text.jpg

Irish
05-02-09, 13:00
Great efforts! I really like 1manarmy's design and how it incorporates the windage/elevation knobs, they look really slick! Nice work from Doc Doom too!

Dr.Doom
05-02-09, 15:30
[QUOTE=rob_s;361639]I'm kind of partial to the hurricane too

QUOTE]


http://i187.photobucket.com/albums/x18/nailscoffin/hurricane.jpg

parishioner
05-02-09, 15:36
Thats a winner.

http://i187.photobucket.com/albums/x18/nailscoffin/hurricane.jpg[/QUOTE]

rob_s
05-02-09, 17:57
I think I like it better without the palm fronds. I'm also still not sure about that text... I like it, I'm just not sure how it would come out on a patch.

What about "Tropical Sport Shooting Association" around the top and "South Florida Defensive Carbine Club" around the bottom? Somehow accentuating the first letter of each word?

Dr.Doom
05-03-09, 00:19
I will see what I can do. Im not that great with illustrator so It may take me a day or two. And I have a project due monday so I will be working on that tomorrow.

I will post something as soon as Im done.

BDoom

Dr.Doom
05-03-09, 00:20
I think I like it better without the palm fronds. I'm also still not sure about that text... I like it, I'm just not sure how it would come out on a patch.

What about "Tropical Sport Shooting Association" around the top and "South Florida Defensive Carbine Club" around the bottom? Somehow accentuating the first letter of each word?

And before I forget, how do you want the battery box to look? solid, or just an outline? I could do a couple variations if you want.

Doom

Ps, Here is something I did a bit ago. Probably not what you are looking for, but thought I would post it anyway.

http://i187.photobucket.com/albums/x18/nailscoffin/Logo1.jpg

Dr.Doom
05-03-09, 01:43
Here are some more Ideas.

http://i187.photobucket.com/albums/x18/nailscoffin/examples.jpg

rob_s
05-03-09, 07:22
As much as I like the idea of being Aimpoint-specific, I actually think we can ditch the batter box entirely. The one on the bottom right, without the battery box and without the white hurricanes Looks about perfect I think, with maybe some font tweaks. I'd like to see the "South Florida Defensive Carbine Club" portion inverted, although I don't know how much of a pain in the ass that is.

Dr.Doom
05-03-09, 11:59
Do you want periods sperating the sfdcc and tssa? or just the bottom inverted to read left to right? And you want to do away with the battery box entirely right? No florida or hurricanes except for the dot. Do you like the way the text is in the bottom right one? I can do about any combo of stroke and fill that you like.

Dr.Doom

rob_s
05-03-09, 12:17
Do you want periods sperating the sfdcc and tssa? or just the bottom inverted to read left to right?
Bottom inverted left to right


And you want to do away with the battery box entirely right? No florida or hurricanes except for the dot.
correct

Do you like the way the text is in the bottom right one? I can do about any combo of stroke and fill that you like.

Hard to say if I like that text or not. I think the key is to find a single-line white text that looks good so that when it's made into a patch it will show up and be easy for them to sew/embroider.

I wonder, too, about adding "TSSA" to the top turret and "SFDCC" vertically on the right turret, or if that would start to get too busy again.

rob_s
10-15-09, 07:45
Bumping this again for another rough take.

Got the club's logo for our existing t-shirts.

http://i134.photobucket.com/albums/q111/rob_s/SFDCC/TSSA800.jpg


Took some liberties with some of the above, and added to it

http://i134.photobucket.com/albums/q111/rob_s/SFDCC/TSSA-SFDCC800.jpg


Could do duty as a standalone patch or sticker too

http://i134.photobucket.com/albums/q111/rob_s/SFDCC/TSSA-SFDCCPatch.jpg

Dr.Doom
10-15-09, 11:50
Very cool.


Bumping this again for another rough take.

Got the club's logo for our existing t-shirts.

http://i134.photobucket.com/albums/q111/rob_s/SFDCC/TSSA800.jpg


Took some liberties with some of the above, and added to it

http://i134.photobucket.com/albums/q111/rob_s/SFDCC/TSSA-SFDCC800.jpg


Could do duty as a standalone patch or sticker too

http://i134.photobucket.com/albums/q111/rob_s/SFDCC/TSSA-SFDCCPatch.jpg

Outlander Systems
10-15-09, 12:44
Why not a cartoon-gator with yellow visor and a Colt?

Dr.Doom
05-18-10, 10:35
Any new news on this project?

rob_s
05-18-10, 10:54
Never made it to production due to lack of interest from the group in question.

Dr.Doom
05-18-10, 12:17
Never made it to production due to lack of interest from the group in question.

Bumber. That was a pretty cool think you had going for you. Mind if its modified to fit Kansas? I understand if you want to keep this design exclusive for later use.

rob_s
05-18-10, 12:31
Don't mind at all. You going to put a tornado symbol instead of the hurricane? :D

Dr.Doom
05-18-10, 22:13
Lol, for sure! We should continue improving on the design and customize it for each state :cool: